summer / 2013

The magazine of branded content
Feature

Value Added

Our chat with McMurry/TMG digital strategist Andrew Hanelly.
Storytelling

Persona Grata

Meet the mind that helps global B-to-B content marketers understand what's going on in buyers' heads.
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Storytelling

Know Your Audience

We go beyond the jargon with Rosetta Marketing Group’s Jason Tabeling and learn the patented secrets of the customer journey.
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Storytelling

STIR Crazy

Ten years ago, Hanley Wood Marketing pitched a unique content program to Sherwin-Williams. Creative director Dobby Gibson tells us how it’s yielded a legacy relationship.
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Sales

Inbound Leadership

Pearl Award-winning thought leadership program empowers client.
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Innovation

The Glossi Treatment

Tech CEO Matt Edelman won't be content until Glossi is your platform of choice.
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People

Just for Kicks

Former History Channel exec helps the Rockettes brand get a leg up.
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Storytelling

Art Meets Commerce

How a Brooklyn-based filmmaking shop found inspiration in its work for TED Talk.
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